Bunnies advertise Kellogg's Mini-Wheats in 30 seconds?

For those of you that actually watch TV, Kellogg's mini-wheats have started a new promotion to focus on teens. Two high schoolers (Dharma and Greg) break up in 30 seconds! Average for a TV advertisement, slightly above par if you're an impressionable teen on the market for a new and exciting breakfast cereal I suppose, but when I saw it it seemed awfully familiar. The hyperactive 30 second replay, the narration style, the girl's shriek when the library nerd tries to plant a wet one at the end.

Well it came to me soon enough. Angry Alien productions may not immediately ring any bells, but they take such classics as Star Wars, Aliens and Titanic and replay them in 30 seconds, with bunnies. I'm sure I've at least harrassed amie and suze with it over MSN at one time or another. The voice acting pretty much makes the movies and they're all pretty entertaining (be sure to repeatedly spam over the 'replay' button at the end of the flashes).

The style of the ad is exactly the same, hell the girl's yell at the end sounds exactly like one of the bunnies from several of the 30 seconders. Doesn't seem to be any recognition of the ad on the AA website, so I'm wondering did they actually get permission from the authors to lift it? I suppose that its sufficiently different from the original but where does inspiration end and plagiarism begin? Looks like advertisers today just cruise the internet or library to get ideas, sounds pretty dodgy to me but seems they can get away with it scot-free.